helping you master customer insight leadership

How 15Five used Employee Insight to guide new software innovation

employee insight

This post shares how a software has been developed in response to extensive employee insight. We have shared before how crucial employee engagement & motivation are to achieving CX goals. The opportunity for HR Analytics also needs to be guided by a good understanding of what matters to your teams. So, I was delighted to be approached by David Mizne, editor of award-winning 15Five blog. Having seen our focus on.. Read More

App recommendations, ones that help me be a productive leader

app recommendations

Building on our series sharing lessons learnt by leaders, I thought it might also help to share app recommendations. Working with leaders, training, coaching or mentoring, I find they often reference apps that help them be more productive. I am no different. Since launching my own business and blog, just over 4 years ago, apps have helped me. From managing sales to scheduling content, today there are a host of.. Read More

Why applied analytics projects have more success

Having benefitted from listening to a CX leaders’ perspective on vision for data & analytics, lets consider applied analytics projects. In fact, this focus is an opportunity to hear the voice of another key stakeholder in major analytics implementations. That is, the perspective of the software provider or IT supplier. Now, I know, these people can have a bad reputation. Too many ‘shiny suited’ salespeople and unfulfilled promises, post demo, can.. Read More

How to reboot your thinking after a summer vacation

Do you have plans for events to attend this autumn? Are they ones that will help you stay on top of the developments in Customer Insight broadly, or Data & Analytics in particular? How will you reboot your thinking after a relaxing break in the sun? If you don’t yet have plans for that ‘back to school‘ time, after summer holidays, we can help. Customer Insight Leader is going to be looking.. Read More

Keeping a weather eye on the trending topics that matter

There is so much customer insight related content on social media & websites these days. From latest public research to ‘how to’ guides for that analytics software you’ve been considering, it’s possible to spend your whole day just reading. But with your own goals to focus on & with summer holidays depleting the size of your team, what is worthwhile. What should you at least keep a weather eye on? Following.. Read More

Why data lakes, what you wear & your tools all matter

Perhaps, like me you’ve been a late comer to believing there is anything in buzzwords like Data Lakes? Along with all the hyperbole surrounding Big Data & the Data Science, it’s easy to write-off a whole new language because of some over-selling. It’s also been galling, for those of us who have been working in data analytics for decades prior to it becoming fashionable, to put up with listening to.. Read More

How to resist sexy analytics software quick fixes

analytics software

Who’s made the mistake of buying apps or sexy analytics software just based on appearance? Go on, own up. I’m sure at one time or other, we have all succumbed to those impulse purchases. It’s the same with book sales. Although it should make no difference to the reading experience, an attractive cover does increase sales. But if that is the way you approach your IT spend, you’re heading for trouble… Read More