helping you master customer insight leadership

Succeeding with projects – 4 tricks of the trade to help project managers

tricks of the trade

How many of your projects have failed? This series of two blog posts from Tony Boobier shares tricks of the trade to succeed at projects or programme management. Why would I dare suggest that your projects may have failed? Well research by Couchbase has shown that 9 out of 10 Digital Transformation  projects fail. So, given how long IT teams have been working at managing projects, it’s to be expected.. Read More

Why you should stop buying consultancy (at least by itself)

When should you use external consultancy? Are you wisely bringing in wider expertise, or wasting your money on people who won’t be around to see the consequences? Such a question plagues many analytics or insight leaders. Indeed I have spoken to many, over the years, who are frustrated by the speed with which directors turn to consultants. I’ve mentioned before the need to build the reputation of your team, to.. Read More

Stakeholder Engagement – lessons for leaders from project management

stakeholder engagement

At the end of another month, there is just time for one more post on stakeholder engagement. The change of term from stakeholder management is deliberate. As we welcome back frequent guest blogger Tony Boobier. In this post, Tony shares his relevant experience from the world of project management. Which stakeholders matter? How do you find them? What is the difference between stakeholder engagement & stakeholder management? Over to Tony.. Read More

How to reboot your thinking after a summer vacation

Do you have plans for events to attend this autumn? Are they ones that will help you stay on top of the developments in Customer Insight broadly, or Data & Analytics in particular? How will you reboot your thinking after a relaxing break in the sun? If you don’t yet have plans for that ‘back to school‘ time, after summer holidays, we can help. Customer Insight Leader is going to be looking.. Read More