helping you master customer insight leadership

Do you need a Data Science Product Manager in your team?

Product Manager

I mentioned in a debrief from the latest Data Leaders Summit, the rise of the Product Manager role within Data Science teams. This was one of a couple of themes that took me by surprise. Over recent years I’ve become used to hearing about need for more Data Engineers or Analysts to complement Data Scientists. But the focus on Product Managers & product development life-cycles was a new one on.. Read More

Do your products inculcate helpful habits?

Thanks to Jeffrey Slater of Nomacorc for sharing this great YouTube video of Nir Eyal from Stanford University presenting at The Next Web 2014 conference in USA. It is a brilliant exploration of how design can exploit behavioural psychology to the benefit of consumers (the users of products designed to promote habits that are better for their users). Right from the start, the definition of habit as “a behaviour done with little.. Read More