helping you master the people side of data & analytics

Don’t neglect the political dimension of applying analytics or insight

political dimension

To complement recent advice from our guest bloggers, let’s consider the political dimension of applying analytics in business. Annette & Peter have shared useful tips on applying analytics for both CX & Marketing. However, unlike the classroom, advancing such use of analytics in business always involves politics. Over the years, as well as protecting technical stars from performance management systems, I have often had to mentor them on politics. There.. Read More

How a book can help you, ask a more beautiful question, and why that matters

More beautiful question

Books can help you do many things better, including asking a more beautiful question. If that sounds intriguing, so is the benefit that guest blogger William Buist has gained from this book. It’s a pleasure to welcome William back. You may recall that he has blogged for us here before, on topics including GDPR/external change and physical environments.