helping you master customer insight leadership

What could you learn from Canadian Insurers?

When working to improve your marketing through using customer insight, it’s important to still use market intelligence. Knowing what competitors are doing, seeing the wider sector marketing to which your target customers are exposed, these sources still matter. Sometimes other sectors can also offer the fresh perspective you need. So, let’s hear from Canadian¬†insurers. Paul Carroll, CEO of Insurance Thought Leadership hub, has shared guest posts with us previously. While.. Read More