helping you master the people side of data & analytics

Lies, damn lies & the wrong statistics, measuring what matters, part 1

wrong statistics

Building on this month’s focus, the reality of applying analytics in businesses, let’s tackle the issue of the wrong statistics. False comfort can be achieved by completing analysis or implementing metrics that look useful but are misleading. In the field of CX especially, you need to be careful what you measure. So, on this topic I am delighted to welcome back guest blogger Gerry Brown. He has extensive hands on.. Read More

3 recommended podcasts to find your next favourite book

your next favourite book

Given the interest in our post on note taking when reading, I’ll now explore podcasts to help you find your next favourite book. During reviewing “7 Habits of highly effective people”, I recommended not overlooking classics. Leadership books that have stood the test of time. That advice still stands, but should not preclude also keeping a weather eye on new writers or books. To help you address contemporary issues, or just.. Read More