helping you master customer insight leadership

Using Hackathons to go from zero to business impact in a week

hackathons

We’ve shared before the lessons that can be learnt from Design Thinking and the potential benefit of Hackathons. Although previously reserved to tech companies or the most technology literate businesses, I am seeing more and more clients use this approach. When hearing about placements from Data Science graduates, I even heard of a hackathon with no coding at all. So, I thought it time for us to explore this phenomenon,.. Read More

How you judge your progress and resources for your 2019 ambitions

Thanks to all those readers who participated in our latest poll, of your progress last year. Initial results are in, so let me share them with you all. It has been fascinating to review your answers, especially compared to the results from last year. It seems there have been some changes. The questions asked in this survey were selected to shed light on actual practice compared to advice shared on.. Read More

2019 trends for Customer Insight & Analytics leaders

2019 trends

Happy New Year to all our readers, let’s kick off the year by reviewing likely 2019 trends. Beyond the inflated optimism that surrounds the start of a year, which trends are worth watching? Which are more than the analytics or tech equivalent of new year’s resolutions. Well, this is only a subjective collection, based on my experience. However, each of these changes has been gathering momentum. Development has been happening.. Read More