Back from holiday, I spent a very enjoyable & informative day at CIM Wales Analytics Masterclass.
This event was held at Glamorgan County Cricket Ground (SWALEC Stadium) in Cardiff. A great venue for food & facilities. It was a well organised day, benefitting from the enthusiasm and professionalism of CIM team and Sameer Rahman (organiser & Chairman of CIM Wales).
Gavin Davies (Vice Chair of CIM Wales) was master of ceremonies, and helped both summarise themes from each talk and keep the questions coming. (more…)
I didn’t realise consumer research is like fashion, but a webinar helped me see it & value “old staples“.
Given topical concerns, about gender balances in work, it was interesting to experience a female bias. Joining a useful webinar, hosted by Quirks and with speakers from 2020 Research, I began to feel out-of-place.
Our hosts were women (I’d say younger, but most people are beginning to feel younger to me) & audience was mainly female.
What helped me get a feel (for what it must be like for women in male dominated events), were the analogies. Focussed on the topic of why old research methods are still relevant, the analogy was the world of fashion. I lost track of the number of times older research methods were compared to the staple of “the little black dress“. The analogy worked well, but much of the language used reminded me how unaware I can be of gender bias in content. A useful reminder. (more…)
Now, the FSF Club operates on Chatham House rules, so I won’t be quoting any one person or organisation directly. But, sufficient to say, I firmly align myself with the insight leaders, in contrast to continued AI over-hyping. Here are my recollections, of key points that landed with me. I hope you find them useful. (more…)
Last week, I had the pleasure of attending an event with the theme of “Challenging the Narrative“. One of my favourite annual events, the 2018 Welsh Coaching Conference.
Chaired once again, by the irrepressible Dave Tee, this event continues to go from strength to strength. Dave’s passion & commitment is no doubt one of the reasons for that, together with the great team at USW Commercial.
My previous blog reports have covered the 2015 & 2016 events.
Sadly, I was in London during the 2017 conference, but this year’s meeting garnered an enthusiastic crowd. From the hundreds, gathered in Cardiff City Hall, it was no surprise to hear that coaching in Wales is in rude health. Dave Tee kicked off the 2018 conference, by sharing some statistics on coaching in Wales, compared to other European countries. (more…)
Instead of Customer Insight as a topic, on which I debriefed a year ago, this time the topic for my table was “Real-time Analytics”.
It was encouraging to again see a good attendance from Data & Insight leaders, across many sectors. That was particularly impressive this year, as this event took place on 28 Feb. This was when ‘The Beast from The East‘ was really beginning to freeze the UK.
So, special praise to all who battled the snow & ice to talk about analytics. It was also great to see such a buzz amongst attendees & recognise many familiar faces. Data & analytics leaders, working in the UK, really are beginning to feel like an active community. (more…)