helping you master customer insight leadership

Weology, the benefits when We comes before Me – part 1 of 2

Weology

Continuing our month focussed on books, our guest blogger Annette Franz returns, to share an interview on Weology.

When reviewing a book, it is always a bonus to have opportunity to talk to the author. So, I’m delighted that, in this 2-part series by Annette, she not only reviews the key points made in “Weology:¬†How Everybody Wins When We Comes Before Me“. She also interviews the author, Peter Aceto, CEO of Tangerine Bank. (more…)

Why it is still worth you being provoked, by Re-Imagine

Continuing our monthly theme, of book recommendations, here’s a short review to tempt you to Re-Imagine.

Having mentioned, to our regular guest bloggers, that I was focussing on books this month – Tony Boobier suggested this one. Having heard Tom Peters live a couple of times, I can attest to him having a Marmite style. He certainly has shaken up some stuffy corporate group-think, and rightly challenged some urban myths. (more…)

When a Customer Wins, Nobody Loses… no, honestly

customer wins

Continuing our month focussed on book recommendations, let me share one about how the Customer Wins.

These topics are not disconnected from last month’s GDPR topic. As we’ve shared before GDPR should be a positive customer benefit. As well as being a business benefit, when approached in the right way, GDPR is at root about empowering people/customers.

But, more widely, all is still not well in the CX garden. Despite what feels like a lifetime of various Customer Experience events, books & consultants – all too often we still experience bad service. (more…)

7 Habits, that are still as relevant, for today’s Highly Effective Leaders

7 habits

One of the few Leadership books that I have come back to time & time again, is “The 7 habits of Highly Effective People“.

Perhaps, alongside classics from writers like Dale Carnegie or Peter Drucker, this book by the late Stephen Covey, is one you’ve heard of. It might have been mentioned to you, from time to time, over many years.

Did you intend to read it once, but have never gotten around to it? Well, if so, let me encourage you, that it is still very relevant. As with all books truly worth the honorific of being “a classic“, it outlines timeless principles, that still work in business life today. In fact, perhaps even more so. (more…)

7 books for Market Researchers, as diverse as their interests

Books for market researchers

On this blog we’ve recommended books for analysts, so here are 7 books for market researchers.

This eclectic selection is once more contributed by Netquest, thanks to guest blogger Carlos Ochoa. When I first read his post, I couldn’t resist the multi-disciplinary nature of this recommended reading list.

On this blog, we regularly advise that insight requires data, analytics & research. So, as well as extolling a broader definition of customer insight, I’m glad to encourage this thinking. I hope research leaders & market researchers find it useful & perhaps a prompt for some summer beach reading? (more…)

When should your teams do different work? Follow this research

When

As we focus on developing your teams, I’m delighted to share why you need to focus on when?

In his latest book, renowned business writer Daniel Pink, shares his extensive research on timing. In “When: The Scientific Secrets of Perfect Timing”, he makes a convincing case for us all to focus more on when to do different tasks.

Despite being deeply researched, sharing evidence from a wide range of sectors, this is no boring textbook.

In his normal engaging, provocative style, Pink brings out relevant lessons for us all. Ones that are easy to access & we could all start putting into practice. (more…)

Are you & your analysts planning for Deep Work in 2018?

deep work

As you plan your approach to 2018, are you protecting time for ‘Deep Work’?

If you haven’t come across that phrase, it was coined by my latest recommended book. In “Deep Work“, author Cal Newport makes a great case for the importance of better concentration.

He diagnoses our current malaise. Full of distractions from our phones/tablets/computers/connected devices, we fail to focus.

Cal is an associate professor of Computer Science, at Georgetown University, and a well published academic.

He uses a wide range of scientific research & personal stories (his and his clients/students). Together, the picture he paints is one that demands action. (more…)