Do you have time to think in your leadership role? I first read this book over a decade ago, but it made such an impact that I have kept coming back to it over the years. It is not specifically about customer insight, although it’s implications for how to create a ‘thinking environment‘ should be of interest to researchers and those designing customer experiences. However, for me the biggest lessons.. Read More
As a follow-up to my latest post on customer insight team structures, here’s a quick poll to gauge the popularity of different models. Please answer the question below and I’ll share results and reflections once I have sufficient volume.