helping you master customer insight leadership

IoT automation part 2: how to automate decisions, using 4 building blocks

Continuing our two-part series, on automating Internet of Things (IoT) applications, we turn how you can automate decisions. I’m delighted to welcome back, guest blogger Akeel Attar. As Akeel shared last time, automating IoT applications requires more than just Decision Science. There is a key role for business rules and the elicitation of human expert knowledge. But many businesses, see the real potential of AI and IoT, as the potential.. Read More

What data trends do you predict? No reacting now.

What data trends are you seeing in customer data, information & insight? Guest blogger, Simon Norie from Custerian, returns to Customer Insight Leader to share his thoughts on such data trends: Moving from Management Information to Customer Behaviour We used to simply report what had happened against a target/benchmark. There is still a role for this type of passive, historical measurement as they play a part in ensuring you remain.. Read More