helping you master customer insight leadership

4 ways to avoid being a Foolish Insight Leader

April Fools is just one day a year. But, there are common mistakes to which an insight leader is prone, all year round. This isn’t surprising when you consider the breadth of responsibility within Customer Insight Leadership role. Such leaders have both multi-disciplinary technical teams to manage & increasing demand across from areas of modern business to improve decisions & performance. Like most of the lessons I’ve learnt over the years, these have come from getting.. Read More

Colliding with a big conversation about Data Science

Yesterday I had the pleasure of attending Scotland’s first “collider” event for Data Science. Data Talent Scotland brought together over 400 from the worlds of academia & commerce to talk Data Science & improve understanding of one another. Scotland is blessed with a rich source of Data Science courses & supporting universities (11 Masters courses in Data Science alone). There are also plenty of students on these well attended courses,.. Read More

Coaching Conference with rich resources for your solutions

The 3rd Welsh Coaching Conference, held at Cardiff City football ground, was a great success and even more useful than last year. As a small business, it’s always a challenge to prioritise personal development, but attending this event was the right decision. It seems I’m not alone in thinking that either as the number of coaches attending had almost double this year. We were all treated to a packed agenda,.. Read More

Love is in the air, but what can you do differently?

As time ticks down towards the end of February, my thoughts turn once again to our theme of love & relationships. That’s not surprising for me personally, as I’m delighted to share that I’ve just become a grandfather for the second time. Woohoo! My granddaughter, Isabelle (aged 2), now has a baby brother (Jacob). Seeing him for the first time yesterday of course brought out the doting softie in me… Read More

For Valentine’s Day, think about relationships

So, the romance day of the year is nearly upon us. Valentine’s Day is surely a time when people think about their relationships. Beyond their significant other, though, I wonder if many business leaders spare a thought for their work-related relationships? I ask because of seeing so many companies, over so many years, take a simplistic & at times patronising approach to ‘building relationships‘ with both their customers & their employees… Read More

Can Insight Leaders learn from project failures?

9 out of 10 projects fail, according to BCG. How are your projects going? Last week I was fortunate to attend an Institute of Directors’ Business Breakfast, being hosted by Dotted Eyes. The topic was “IT for non-IT directors” and focussed on how to improve the effectiveness of your projects. This was achieved through the metaphor of a safari and different big beasts to beware of through the project lifecycle. At first.. Read More