helping you master customer insight leadership

Reflecting on your progress in 2017, learning to set the right goals for 2018

During the first week of this New Year, there’s still time to reflect on your progress in 2017. I hope our latest posts on goal setting for 2018 (and specific goals) have been useful. It is well worth taking time, to hone the right goals for this year, including spreading delivery across quarters. But, before finalising what to set as your new goals, have you taken time to learn from.. Read More

Setting specific goals, as an Insight Leader, for 2018

Happy New Year, it’s time to decide what your annual specific goals will be. For the last couple of years, I’ve shared a post recommending a system for setting goals & achieving them. However, a few conversations with insight leaders have reminded me that advice remains generic. What about which goals to set? As this blog aims to support Customer Insight Leaders, I want to also offer more specific advice… Read More

Why you should stop buying consultancy (at least by itself)

When should you use external consultancy? Are you wisely bringing in wider expertise, or wasting your money on people who won’t be around to see the consequences? Such a question plagues many analytics or insight leaders. Indeed I have spoken to many, over the years, who are frustrated by the speed with which directors turn to consultants. I’ve mentioned before the need to build the reputation of your team, to.. Read More

Will GDPR spell the end of Big Data mindset, is less now more?

Does GDPR spell the end of Big Data thinking? Will you stop gathering or holding onto data because “it might be useful“? With a topic as important as GDPR, it’s good to hear from more than one viewpoint. For that reason, I am delighted to welcome back regular guest blogger, Tony Boobier. This time, it sounds like Tony has been thinking about GDPR and Big Data, including a new ‘V’ for.. Read More

How to go ‘all in’, with a Data Science or Analytics bet for your business

How big a bet are you making on Data Science, are you going ‘all in’? With any event as rich in content at Data Insight Leader Summit, its useful to also hear others ‘takeaways’. So, to supplement my own insights from this conference, I’m delighted to welcome new guest blogger, Hanne Sorteberg. Hanne is BI Manager for SpareBank1 Forsikring, an alliance of savings banks in Norway (together Norway’s 2nd biggest.. Read More

Stakeholder Engagement – lessons for leaders from project management

At the end of another month, there is just time for one more post on stakeholder engagement. The change of term from stakeholder management is deliberate. As we welcome back frequent guest blogger Tony Boobier. In this post, Tony shares his relevant experience from the world of project management. Which stakeholders matter? How do you find them? What is the difference between stakeholder engagement & stakeholder management? Over to Tony.. Read More

Data Insight Leaders 2017 Day Two – the final countdown

This is continuing my report from Data Insight Leaders 2017 Day Two. That is, day two of a useful Summit (that I’m chairing), held in Barcelona. In this post I summarise this final day of an enjoyable event. I’m not just saying it’s good because I chaired this conference, honest! Talking to the actual data insight leaders who attended (and made up most of our audience), they agreed it was.. Read More