conversation about maximising value from customer insight

How to avoid getting bitten on the bum by GDPR (part 1)

GDPRMost of our content this month has been focussed on helping insight leaders prepare for the year ahead. With the EU approved General Data Protection Regulation (GDPR) due to be implemented in UK on 25th May 2018, this must be a consideration for all insight leaders.

In my own work with clients & conversations with others, I do find GDPR is cropping up more often. However, I’ve become a little alarmed at a general sense of complacency, or putting off looking into this for now. Given the scale of impact & time taken to deliver any significant data projects, I suggest leaders focus on this now.

Do you know if you already comply with the likely requirements of GDPR? Have you at least identified any significant data model or systems changes needed, so that project planning can begin ASAP? (more…)

Which trends for 2017 should data & analytics leaders consider?

trends for 2017Despite the warnings from Tony, I am going to risk sharing viewpoints on trends for 2017 (this time in the world of data & analytics).

However, as with our previous collection for research, this is not intended to be a definitive forecast (if that isn’t an oxymoron anyway). Rather, I’m sharing this content in order to prompt topics for data & analytics leaders to consider.

So, if you are currently pulling together your 2017 plans, here are potential opportunities or capabilities to consider.

Let us know your views on these trends & any that really influence your plans for this year. (more…)

Leaders, do you need to get with the Uncertainty Zeitgeist?

zeitgeistWe are delighted to welcome back Tony Boobier, one of our 15 guest bloggers in 2016, as our first guest writer of 2017. He’s obviously been having a challenging start to the year, worrying about uncertainty & even turning to pondering on our zeitgeist.

There is indeed much to worry about, after 2016 & many open questions for leaders. So, Tony’s reflections on planning for your analytics & leadership challenges is very timely.

Over to Tony, to explain why he’s been uncertain whether to select Uncertainty… (more…)

How research leaders can be future proofing plans for 2017

future proofingAs we all settle back into the rhythm of work for 2017, many leaders may worry about future proofing their plans. With so much unforeseen change during 2016, how can leaders better ‘horizon scan’ and prepare for the future?

To complement our content on generic leadership topics, in this post I’m going to consider future proofing for research leaders. Here, I mean those leading market/customer/consumer research teams, sometime called ‘Customer Insight’.

What should those leaders be considering in their planning for 2017? Hopefully my scan of 2017 predictions, across the research blogs, should help highlight themes to consider. (more…)

How to start 2017 as a Mindful Leader

mindful leaderTwo books I’ve been enjoying over the Christmas period have prompted me to reflect on being a Mindful Leader. By that, slightly odd, term – I mean a leader making use of mindfulness principles to improve their effectiveness.

Hopefully you’ve enjoyed a relaxing & refreshing complete break over Christmas & New Year (as recommended in our last post). Doing so (with the benefit of pre-scheduled social media posting), has enabled me to ‘recharge my batteries’. As well as lots of time with friends & family, such a break also provided bandwidth to read.

The two books I referenced earlier are: Mindfulness & Christian Spirituality” by Tim Stead and Contact & Context: New Directions in Gestalt Coaching” edited by Ty Francis & Malcolm Parlett. The first was a present & the second I have been asked to review for a Psychology journal. Both have been enjoyable reads & helpful to my personal development. In this post I will focus more on the former, as I’ll be producing a fuller book review on the latter in coming weeks. (more…)

The importance of you taking a complete break from work this Christmas holiday

Christmas holidayAt this time of year, leaders wish each other a Happy Christmas, but how many take a proper holiday break?

In our hyper connected world, with at times still a ‘macho’ leadership culture, it’s easy to be tempted to still work.

Do you really relax with your family or friends, or are you checking emails or fitting in more paperwork?

Although it does sometimes feel like organisations reward those who appear to work long hours & prioritise work over other commitments, in the long run burnout does not win.

So, as the final full post of 2016, let me offer some reflections as to why I will be taking a complete break over Christmas & New Year. What are the benefits of taking a complete break this Christmas? (more…)

Have you had a successful 2016 too? (Interim results from leaders)

successful 2016This year might have been a strange year, with unexpected news aplenty, but it sounds like many of you have had a successful 2016. That’s good to hear! I’m pleased to be able to share the interim results from our latest poll of your progress against your goals.

Our most recent, short survey, asked just 4 questions regarding your success this year.

This follows a survey we ran at the beginning of the year, to identify which types of goals leaders were setting.

We also ran a survey during 2016 on use of coaches or mentors, which we’ll return to towards the end of this post.

Here are the interim results, with some initial reflections on what may help you do even better in 2017. (more…)